If you’ve never hosted a virtual event, consider hiring a real estate virtual event planner to help take you through the process of planning an event. They’ll help you save time and money, and avoid painful mistakes.
Why Host a Virtual Real Estate Event?
A virtual event can range from an online meet-up or open house to a workshop or webinar. An event can be as big or small as you’d like it to be, as long as you are engaging the right people.
There are many benefits to hosting a virtual real estate event. For one, virtual events remove geographic barriers and completely eliminate travel expenses for attendees and speakers. In addition, you won’t have to worry about paying for an event space. A virtual event can attract a wide range of buyers and sellers that otherwise wouldn’t want to attend an in-person event.
Consider virtual events an opportunity to establish yourself as an expert in your market, build trust and relationships, and grow your brand.
Content Ideas for Your Event
Sure, you could host virtual open houses and home tours. But there are so many more other exciting content options you should consider as well.
Webinar: “5 Market Trends in XYZ Area”
This webinar touches on a question many people ask. It’s also something that you can advertise to attract new people and use as a way to grow your sphere of influence. Reach out to past clients and invite them to attend this informative session. If you’re performing outreach in a specific area, this is another way to grow brand awareness while serving your target audience.
Seminar: “Learn the (Insert #) Steps to Selling (or Buying) a Home”
First time home buying seminars are not a new concept. However, today more people are willing to learn about this topic virtually than ever before. Avoid calling this a “first time home buyers seminar,” since you could potentially discourage attendees who bought a home 20 years ago and are looking for a refresher course. Also, by giving the seminar title a numbered set of steps, home buying (or selling) begins to seem achievable. (Tip: Consider getting a lender involved with this one.)
Webinar: “Tips For Getting Top Dollar in XYZ Area”
The title is hyper-local, relevant to a seller, and piques curiosity. This could help increase the effectiveness of your campaign and reach clients further into the sales funnel.
A few other great webinar ideas include:
- Interview an interior designer about home trends
- Talk to a contractor about tips for remodeling projects
- Reach out to your local government or chamber to learn about community trends
If you’d like to plan a larger event and attract a wider audience, consider hiring a real estate virtual event planner to ensure flawless execution.
Why Work With Coast to Coast Conferences & Events
At Coast to Coast Conferences and Events, we offer end-to-end event planning services designed to put your mind at ease and fast-track the event planning process. Whether you need support from start to finish, or just a few a-la-carte services, we are here to provide innovative concepts, creative design, and flawless execution.
Ready to start planning your virtual event? Contact CTC and work with the best real estate virtual event planner around.