Virtual, hybrid, and in-person corporate event planning.
Host virtual corporate events to connect with employees, partners, vendors, and investors.
Coast to Coast Conferences & Events helps companies hold virtual, hybrid, and in-person conferences, meetings, trade shows, and webinars across the U.S. to boost brand awareness, increase engagement, and grow revenue.
Our Approach to Corporate Events
CTC has the tools and expertise necessary to plan a corporate event from start to finish. We’ll help develop the full strategy for your corporate event that can involve differing presentation modes, workshops, and other unique ways to inspire and connect your corporation and partners.
Depending on the client’s unique needs, CTC can offer the following services.
Registration
CTC offers assistance setting up a variety of registration options: general admission, early bird discounted pricing, special promotions, codes for registering presenters and sponsors, and different session tracks for attendees. CTC can also provide:
- Registration data capture
- Event disclaimers
- Customizable email confirmation for attendees
- Scheduled event reminders for attendees
Technology Sourcing
CTC will help corporate event organizers choose the right platform for their event, whether that is Zoom, Webex, Google Meet, Accelevents, Intrado, Pathables, or Hopin. We have pre-vetted event live streaming services, virtual event platforms, and third party tools designed with corporate clients in mind.
Exhibitor Management
Exhibitor booth features for sponsors will depend on the level of sponsorship, but can include company banner and logo, live session opportunities, special offers, lead retrieval, and live chat. CTC can help corporate event organizers decide which features to offer and how to set up the booths for brand placement opportunities.
Booth Design
With so many features to choose from, it can be difficult for corporate event organizers to decide which ones will provide the maximum impact at a reasonable price. CTC will help identify audience needs and select features that will help each exhibitor clearly and efficiently share their message.
Match Making
Many virtual platforms offer a match making feature that helps identify attendees who should meet; this will boost attendee satisfaction and engagement. For in-person events, CTC can provide this service by reviewing attendees’ backgrounds in-house and creating opportunities for matched individuals to meet. Corporate events can plan for authentic social interactions and small group collaborations.
Navigation Tools
CTC will help you identify the tools your attendees will need to easily navigate your virtual corporate event.
Data Metrics
It’s important to identify metrics to measure event outcomes prior to the event. Corporate event organizers should decide which of the following metrics they will use to measure success:
- Event attendance
- Engagement rate
- Accounts influenced
- Session popularity and analytics
- Live polling response rate
- Net promoter score
- Live webinar drop-off rate
- Event app adoption rate
- Attendee to sales qualified lead (SQL) conversion rate
- Cost per attendee/customer acquisition
- Email open and click-through rate (CTR)
- Post-event surveys
Benefits of Hosting a Virtual Corporate Event
If an in-person event is not an option, consider the benefits of virtual events. These events eliminate the hassle of in-person event planning, and the challenges of low audience turnout, limited reach, and exorbitant costs. Unlike in-person events, virtual events help organizations lower costs, maximize reach, and easily measure results. Your virtual corporate event can reach a global audience that would otherwise be unattainable, and networking in a way that is more of a genuine connection than standard web conferencing meetings is possible. Other benefits of virtual events include:
- Low entry barrier
- Greater audience diversity
- Easier to attend
- Easy access to feedback
- Lower carbon footprint
- Efficient budget
- Reusable content
- Data-driven insights
Ready to take your next live event virtual? Contact our team today to get a FREE 20-minute consultation!