Achieving Community Engagement and Sustainability on a Tight Budget
The West Basin Municipal Water District’s 2024 Water Harvest Community Festival was designed to educate and engage the community on water conservation and sustainability.
Event Objective
The primary objective was to host a community-focused event that effectively met specific attendance and engagement targets while staying within budget. CTC’s responsibilities included:
- Drawing a minimum of 1,250 attendees, with 75% from the local service area
- Increasing community engagement through interactive sign-ups for environmental programs
- Managing all event logistics, including vendor coordination and budget management
- Ensuring a memorable, educational experience that aligned with West Basin’s mission of water conservation and sustainability
CTC aimed to support West Basin in not only reaching these targets but also creating an event experience that fostered lasting connections with the community.
The Results
CTC successfully met and exceeded West Basin’s key objectives. The event attracted over 1,250 attendees, with an impressive 92% from the local service area and a 10% increase in attendance from outside regions. Community engagement was exceptionally high, with attendees eagerly signing up for West Basin’s newsletter, rain barrel program, and Water Use Efficiency initiatives through targeted QR code activations. Positive feedback from attendees confirmed the festival’s success in promoting West Basin’s mission and set a strong benchmark for future community events.
Key outcomes from the event:
- Attendance: Over 1,250 attendees, with a 92% local attendance rate
- Community Engagement: High sign-up rates for West Basin’s programs via QR codes
- Growth: Achieved a 10% attendance increase from outside the service area
By leveraging strategic planning and logistical expertise, CTC ensured that West Basin’s 2024 Water Harvest Community Festival was a success, both financially and in terms of community impact. The event not only met all attendance and engagement goals but also strengthened West Basin’s relationship with the local community, inspiring continued efforts in water conservation and sustainability.
Services Provided by CTC
- Onsite Management
- Volunteer Management
- Venue Management
- Vendor Management
- Food & Beverage
- Financial Management
- Post Event Report
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